In an Australian publishing first, ELLE.com.au has created a series of interactive shoppable videos where consumers can click and buy direct from...
On Thursday July 21, the 93-year-old Lianhe Zaobao tooks a new look in both print and digital format that is eye-catching and more reader...
2016 will see Asia-Pacific overtake North America as the world's biggest market for digital advertising spend for the first time, according to...
According to IPG Mediabrands India Report, Adex will grow by 16.2 per cent growth in 2016. The size of the industry is expected to reach...
A study conducted by Forrester Consulting on behalf of MediaMath, found that 41 percent of senior marketing professionals in Asia Pacific...
Australian online advertising has recorded another solid quarter, reaching $1,731m for the quarter ending March 2016, a 33.5 percent year on...
Australia's newspaper publishers announced a world-first partnership with Standard Media Index (SMI) to enhance commercial transparency for
Mobile programmatic impressions, spending, see dramatic growth in 2015 A growing share of programmatic ad spending in China is moving to mobile
Australia's oldest continuously published newspaper, The Sydney Morning Herald, marked its 185th anniversary last April, 18, 2016 with a series...
Interactive Newspapers Ads - Putting the Magic in Print While it may still take some years before tech companies come up with paper thin and...
Programmatic display ad spending is also increasing in the region Getting a data management platform (DMP) in place has become critical for...
Singapore Press Holdings Limited (SPH), Asia's leading media company, tonightwon five awards for outstanding design for newspaper and magazine,
The New Zealand Herald will broadcast a new video news program three times a day from mid-April, as its owner, NZME, continues to capitalise on...
Australian online advertising experienced a significant surge in the final quarter of 2015, to reach $6 billion for the twelve months ending...
Programmatic is becoming more common. Half of all agencies buying video already have programmatic technology in-house'most of the remainder...
From February, Nikkei Online Edition has had a makeover, with the introduction of Nikkei Style. This is a new section located at the top of the...
The luxury magazine ZbBZ, published by SPH (Singapore Press Holding) gets new look this year. It has introduced new sections, energised the...
Dentsu Inc. released on February 23, 2016 its calendar year 2015 annual report on advertising expenditures in Japan, including an estimated...
Readership of newspaper media on mobile devices jumped 16 per cent year on year to 3.6 million, according to the latest Enhanced Media Metrics
Pitch and Madison Media have released their Advertising report 2016. This report predicts an overall growth rate of 16.8% in the Indian media...
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