Publicitas and its sister company Adnative hosted the Digital Forum 2012 in Berlin in June.
More than 60 selected media owners attended the two-day event – which saw Publicitas announce the launch of its international Sales Side Platform (SSP) for premium publishers.
On 18 May 2012, Adnative Ltd launched its inaugural Middle East Media Forum at the Jumeirah Carlton Tower in London. The event brought together exclusive media partners and event sponsors, Zawya, and the Saudi Research and Publishing Company, alongside senior brand leaders from HSBC and Inmobi.
On 14 February 2012, Adnative France and the German daily 'Frankfurter Allgemeine Zeitung' organised a business debate in Paris. The debate on ‘German-French contrasts in the context of Europe’ was attended by senior French advertising clients, agencies and FAZ local journalists.