The Austrian leading quality newspaper, Der Standard, will have on May 21st its special luxury magazine “Uhren und Schmuck Exklusiv”, entirely dedicated to the world of watches and jewels.

Der Standard reached 7.9% of the target group ABC1, aged up to 49 years. 394’000 persons will read “Uhren und Schmuck Exklusiv”. The magazine will be printed in 131’500 copies.

The second issue of “Uhren und Schmuck Exklusiv” will be on newsstands on November 12th.

Issue date: May 21st
Reservation deadline:  May 7th  

Issue date:  November 12th
Reservation deadline: October 21th

Price for a single page: EUR 13’250

Please contact us to take advantage of this exceptional offer.

The latest results of the MA 2008/09 position der Standard as the leading newspaper in Austria. Indeed, with a total increase of readership of 6% (against 2008), der Standard counts now 421’000 faithful and quality readers, i.e. + 58,9% readers than die Presse, reaching only 265’000.

This historical figure along with a less older readership (41 yrs. old vs. 47 yrs old for die Presse), affluent and with high level of education definitely strengthen der Standard position in the Austrian market.

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The quality newspaper Der Standard is confirming again its excellent reach and readership figures.

According to the latest MA 2008, Der Standard is gaining coverage with a reach of 5.5% (vs 5% in 2007), whereas Die Presse decreased from 3.8% (MA 2007) to 3.4% (MA 2008).

Concretely speaking, Der Standard has now 383’000 readers and Die Presse only 241’000.