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US Advertisers Are Investing Heavily in Programmatic, but Obstacles Remain

US Advertisers Are Investing Heavily in Programmatic, but Obstacles Remain Programmatic advertising accounts for more than half of US digital...

Asia: Singapore Press Holding wins five awards at Asian Media Awards 2016

Singapore Press Holdings Limited (SPH), Asia's leading media company, tonightwon five awards for outstanding design for newspaper and magazine,

Austria: All magazines of Verlagsgruppe News now available in digital formats

The Verlagsgruppe NEWS pushes its digital offensive and offers from now on digital issues of all their magazines (Autorevue, Bühne, E-Media,

Finland: Programmatic Advertising Takes Off

Programmatic is quickly becoming a key part of the media buying landscape in Finland. According to the Association of Finnish Advertisers,

New Zealand: NZ Herald to broadcast video news show three times a day

The New Zealand Herald will broadcast a new video news program three times a day from mid-April, as its owner, NZME, continues to capitalise on...

U.S ad expenditure racks up 10% growth in February

SMI's latest data shows higher ad investment in all media sectors, except print U.S. ad revenues swelled across all media sectors, except...

Ad blocking: who are the winners and losers?

Our very own Lee Walsh, Managing Director for South East Asia and India, was recently asked by Mumbrella Asia to share his thoughts on Ad...

Australia: Online ad expenditure to reach $6 billion in 2015

Australian online advertising experienced a significant surge in the final quarter of 2015, to reach $6 billion for the twelve months ending...

Austria: VGN launches Gusto Lola

Verlagsgruppe News Gesellschaft (VGN) (owner of News, Woman, Trend and Profil among others) has launched a new food magazine in the Austrian...

Asia: Brands Are Switching More Advertising to Online Video

Programmatic is becoming more common. Half of all agencies buying video already have programmatic technology in-house'most of the remainder...

France: Le Monde launches new supplements

French daily newspaper Le Monde expands its offer on the weekend with two new supplements On Friday (dated Saturday), Idées (Ideas) is a place...

USA: Digital Ad Spending to Surpass TV Next Year

Next year will mark a major milestone for ad spending, as total digital surpasses TV for the first time, according to eMarketer's newest...

Russia: Video Gobbles Up Mobile Data Traffic

A majority of all mobile traffic is already due to video viewing March 7, 2016 | Mobile Share Email Print Mobile video accounted for a majority...

USA: Digital now represents nearly half of all spending

According to Outsell's Annual Advertising and Marketing Study 2016, spending on advertising and marketing will grow 4.7 percent, reaching $473